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Ask.com messing up in Brazil

This is for those of you fans of international PPC: Ask.com is running a PPC campaign in Brazil trying to drive more users to its search engine. But when you do a search on Google for restaurante São Paulo (restaurant … Read More

SMX Brasil 2008: a good start

There are always room for improvements, but my overall impression of SMX São Paulo 2008 was positive. In order to avoid duplicated content 🙂 I’m linking to Sara Holoubek’s post at DM News.

SMX arrives in Brazil next month

SMX franchise will have its first edition in Brazil on August 7th and 8th. Among the key speakers are Bill Hunt, Director of Global Search Strategy at Neo@Ogilvy; Erica Schimdt, Global Search Director at ISOBAR, and Sara Houlobek, Consultant, DMNews … Read More

Yahoo! Go available in Brazil

Yahoo launched a few weeks ago the Yahoo Go application for mobile in Brazil. I have being using the 1.0 version in English for quite some time, but the new version keeps the same features, but now it’s avaiable in … Read More

IAB Brazil launches SEM glossary

IAB Brazil’s Search Engine Marketing Committee launched last week a SEM Glossary. Main objective is educate the market about main terms and definitions. The document is in portuguese and is available for download at IAB website Members of IAB Brazil … Read More

Panama up and running in Brazil

Yahoo started this week the roll-out of Panama in Brazil. All accounts are being updated (or upgraded as the notification email says) to the “new sponsored links system“. As far as I know Brazil is the first latin american country … Read More