If you could ask Google anything you wanted about international SEO and managing global websites, what would it be? Think carefully, because now you can. Google’s Gary Illyes will be taking part in a Q&A session at the International Search … Read More
The role of an SEO has never been more diverse or complex, and the challenges increase when it comes to working on global websites. Steve Lock, Global SEO Leader for Sage will be sharing his insights and experience of managing … Read More
First up, Pubcon Austin is taking place in Texas, USA on the 3rd of May. The conference will cover a variety of topics such as social media, content marketing, PPC and SEO, and will feature speakers from Google, AOL and … Read More
As a new attraction, The View From The Shard faced a unique challenge – it needed to create a digital presence from scratch. Anna Domingo, Marketing Director from The View From The Shard, will be speaking at the International Search Summit in May to share insights … Read More
First up, there are three events taking place in San Francisco on 3 to 6 April. The eMetrics Summit is for digital marketers who love all things data and analytics, so if number-crunching and metrics are your thing, this one … Read More
As the digital landscape continues to evolve at breakneck speed, the focus is often on new platforms and technologies. And while it’s also changing and developing, search remains at the heart of all digital activity. Search Advertising Lead at Bing, … Read More
First up, head to India on the 3rd and 4th of March for ad:tech’s New Delhi conference. The conference will cover topics such as data analytics, ecommerce and content marketing. If you can’t make it to India on that date, … Read More
If you work at all in international SEO, you will definitely have come across the hreflang markup. Implementing it correctly can hugely improve the performance of global sites, yet getting it wrong can have the opposite effect and cause huge … Read More
Acquiring visitors through organic search results remains a key goal for many businesses, and when targeting multiple countries, visibility in local search results is vital to success. Ahead of his session at the International Search Summit Munich, Head of SEO … Read More
First up, on the 8th and 9th of February the Digital Summit will be taking place in Phoenix, Arizona. The Digital Summit is will cover a range of topics including content marketing, SEO, social media and web design. The keynote … Read More
For most businesses, an international strategy will include China – simply because of the size and scale of the opportunity there. Yet from language to culture to the law, this market is vastly different from any other country and success … Read More
As the Founder of State of Digital and recent winner of the European Search Personality of the Year Award, there is no doubt that Bas van den Beld is well immersed in the European, and Global, Digital World. At the … Read More
Whether we like it or not, search engines are at the heart of everything we do, so understanding how they work, what they value and their latest developments is vital for our own success. At the International Search Summit @ … Read More
What once was a big fish in a small pond is increasingly becoming a rather small fish in a huge pond. I’m here referring to the U.S. – namely, its waning status as the epicenter of all things digital. Please … Read More
From geotargeting to international keyword research (and everything in between), this week’s International Search Summit in London turned out to be yet another event chock-full of useful tips, tricks and tactics for global digital marketers. In case you missed it, … Read More
