Webcertain blog

Blog Author Archive

Infographic – Who Is Using Google Analytics Worldwide?

Data privacy is a trending topic at the moment. Regulations and laws on cookies technology usage is now key. Most websites will run a cookies based web analytical tool or software like Google Analytics. Over 55 per cent of all websites in the world run Google Analytics, giving Google a

France – Abusive SEO Tactics – A Beer Story

SaveurBière.com has been sentenced and fined a 10000euro fine by the Cour d’Appel de Douai, France (court of appeals of Douai) for abusive SEO tactics & techniques. Google did not think those techniques were outside its guidelines… The story 2007, Julien Lemarchand bought Saveur Bière.com domain name – as well

How does Google Make Money?

Today’s Infographics Mondays series looks at Google Adwords costs. Google set another record with its Q3 2011 revenue reaching USD9.72 billion (USD9billion in Q2 2011) representing a 33% increase vs Q3 2010. Around 70% of Google’s revenue is generated by Google Adwords and 27% by Google Adsense. See where Google

Google AdWords set to launch on YouTube

Video on AdWords or AdWords using images in Gmail, etc… Google has been testing various search engine advertising ad copy formats under the AdWords New Ad Formats Initiative. Now, Google AdWords is set to launch on the world second largest search engine and largest video sharing platform – YouTube. The

PPC war: Interflora vs. M&S – the comeback

The war between Interflora and Marks & Spencer has been on-going for some time now, here is a quick wrap up of the situation: Interflora sued M&S in 2009 for bidding on its trademark in the UK (when a user would search for Interflora in the UK, the M&S ad

AdWords goes graphic in Gmail

Google Adwords has seen many developments lately: from the adwords video to adwords express. If you check your Google mail account you see adwords ads in gmail on top of the menu bar and on the right hand side of your opened message. Up until very recently, those ads were

Google AdWords Express

Google has officially launched AdWords Express, a new, easy Pay Per Click service for local businesses. Initially launched as Google Boost in October 2010, AdWords Express is an faster and easier way to start advertising online via AdWords: five minutes set up aimed at local businesses campaign automatically managed basic business

It is all about the love! What do you love?

Google has launched a new crossover search portal called “What do you love?” under the http://www.wdyl.com domain name. It aggregates in a non Google conventional way your search query results: books news Google groups based discussions product search and shopping classic search results photos linked to cloud images hosting and sharing service Picasa blog

European consumer rights: A new directive

150 million European citizens shops over the internet. 30 million of them shop cross border online in the EU. European cross border shoppers spend on average €800 a year, i.e. a total of €24 billion. What rights do European consumers have? Thursday 23 June, European delegates have deeply changed online

PPC War: Interflora vs. M&S – the return

Following up on our previous article on the legal fight between Interflora UK vs. M&S on the Google Adwords UK network, here is the latest, the fight is raging on! Here is a quick wrap up of the situation: M&S bids on the ‘Interflora’ brand of the Google Adwords network