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Elin Box

Elin is a Content Marketing Manager at Webcertain. She is responsible for Webcertain’s Self-learning platform, producing in-depth guides on a range of international digital marketing topics. She also helps run the Webcertain blog and is the writer of the Webcertain search and social report, an annual report summarising digital marketing best practices in over 50 countries. She is passionate about educating and empowering people to make the best decisions for their business and is proud to help share Webcertain’s wealth of digital marketing knowledge with the world. Elin is from the UK.
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Bitcoin adoption is surging in Latin America

Global marketing news – 22 March 2016 Bitcoin adoption is surging in Latin America Bitcoin is one of the most popular virtual currencies in the world. In 2015, the number of people in Latin America who used the virtual currency … Read More

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Gender Gap In Internet Use Is Worldwide Problem

Global Marketing News –18th March 2016 Gender gap in internet use is worldwide problem Levels of digital access and smartphone ownership are higher amongst men than women across the world, according to research by Pew Research Center. The gender gap … Read More

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Baidu Is NOT The Top Mobile Advertiser In China

Global Marketing News –16th March 2016 Baidu is NOT the top mobile advertiser in China The Chinese ecommerce giant Alibaba is the dominant website in the Chinese mobile advertising market. Mobile advertisers are spending more money on ads on Alibaba … Read More

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Surprising Leaders In French Social Media Revealed

Global Marketing News –11th March 2016 Surprising leaders in French social media revealed Research by Génération Numérique has revealed the most popular social networks amongst children aged 11 to 18 in France. Facebook is the most popular social network, cited … Read More

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Lucrative Opportunity For Canadian Businesses Revealed

Global Marketing News – 9th March 2016 Lucrative opportunity for Canadian businesses revealed Americans are increasingly buying items from Canadian ecommerce sites, indicating a lucrative opportunity for Canadian businesses. PayPal reported a 20% increase in spending by Americans on Canadian … Read More

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Europe’s Digital Winners And Losers Revealed

Global Marketing News – 4th March 2016 Europe’s digital winners and losers revealed The European Commission has released its Digital Economy and Society Index for 2016. The Index measures the digital performance of each European country and focuses on five … Read More

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Paytm To Launch Luxury Ecommerce Platform Anasa

Global Marketing News – 25th February 2016 Paytm to launch luxury ecommerce platform Anasa The Indian mobile payments and ecommerce company Paytm is allegedly planning to launch a luxury ecommerce platform, according to an anonymous source close to the deal. Paytm … Read More

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Amazon Steps Up Global Retail Domination

Global Marketing News – 12th February 2016 Amazon steps up global retail domination The international ecommerce giant Amazon is rumoured to be planning to launch a global distribution network called Dragon Boat. The scheme would help facilitate cross-border ecommerce on … Read More

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Luxury retailer to capitalise on European e-commerce growth

Global marketing news – 9 February 2016 Luxury retailer Michael Kors to capitalise on European e-commerce growth The luxury fashion retailer Michael Kors has announced that it is going to expand its online presence internationally. It currently operates e-commerce websites … Read More

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Mobile Trumps Desktop In UK Online Retail

Global Marketing News – 1st February 2016 Mobile trumps desktop in UK online retail Research by SimilarWeb has revealed that a staggering 65% of UK online retail traffic came from mobile phones last year. The sites with the biggest proportions … Read More

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780 Million Bad Adverts Removed By Google In 2015

Global Marketing News – 27th January 2016 780 million bad adverts removed by Google in 2015 Google has revealed that it removed 780 million “bad” adverts globally last year. Adverts were removed if they promoted counterfeit products, used deceptive tactics … Read More

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