Global Marketing News – 5th October 2015 Entertainment wins digital eyeballs in Canada Entertainment websites are the most popular type of website for Canadian web users to visit at least once a week, according to research by Yahoo Canada. The … Read More
Global Marketing News – 30th September 2015 Personal data requests will hinder online success in Germany Two thirds of German internet users avoid using websites and online services if they ask for personal information, according to research by Bitkom. Germans … Read More
Global Marketing News – 28th September 2015 Facebook revealed as key channel for businesses in Africa New data from Facebook has revealed that the majority of users from key African online markets use the social network to interact with small-to-medium … Read More
Global Marketing News – 23rd September 2015 Baidu to leave the USA The Chinese search engine Baidu is considering leaving the US stock market in order to focus its attention purely on the Chinese market. Baidu first appeared on the … Read More
Global Marketing News – 18th September 2015 China excluded from Rocket Internet’s Asian expansion Rocket Internet has pledged to create a new business every three months in Asia, but is purposefully avoiding China. Rocket Internet is famous for helping to … Read More
Global Marketing News – 15th September 2015 Yandex targets China to drive growth The Russian search engine Yandex has opened an office in Shanghai. It doesn’t plan to take on local giant Baidu in the Chinese search engine market directly, … Read More
Global Marketing News – 11th September 2015 India and Indonesia targeted for Baidu expansion The Chinese search giant Baidu is looking to expand into India and Indonesia. Baidu has selected these countries due to their rapidly increasing smartphone populations, as … Read More
Global Marketing News – 8th September 2015 Naver and Kakao lock horns in South Korea mobile race The Korean internet giants Naver and Kakao are in fierce competition over the country’s mobile market. With more Koreans now using their mobiles … Read More
Global Marketing News – 3rd September 2015 Controversial new law will affect businesses targeting Russia The Russian government has introduced a controversial new law that requires all companies that handle Russian citizen’s personal data to physically store this data within … Read More
Global Marketing News – 1st September 2015 Google fights back against EU charges Google has filed a formal response to EU allegations of anti-competitive behaviours. Google stands accused of deploying tactics to boost the ranking of its own Google Shopping … Read More
Global Marketing News – 26th August 2015 TV series key to success in Chinese marketing Chinese companies are increasingly moving their marketing budgets from paid search advertising to content creation, with the creation of sponsored TV series and films becoming … Read More
Global Marketing News – 21st August 2015 Global retailer launches own social network Tesco has launched a social network for mothers in Thailand. The social network, called Tesco Loves Baby, aims to connect Thai mothers so that they can share … Read More
Global Marketing News – 18th August 2015 Ecommerce sites damage profits with poor global user experience The latest version of the X-Border Payments Optimization Index has been published, assessing the user-friendliness of various cross-border ecommerce sites. It assessed international user-friendliness … Read More
Global Marketing News – 13th August 2015 Facebook launches Indian ecommerce website Facebook and the media agency GroupM have joined forces to launch a special ecommerce site for the Indian festival Raksha Bandhan. The website will be live between the … Read More
Global Marketing News – 10th August 2015 China deploys physical police force to censor tech companies The Chinese government has announced plans to deploy police officers to major Chinese tech firms, where they will enforce strict censorship laws. The government … Read More
