Global Marketing News – 20th October 2015 Harnessing ecommerce boosts small business success Small businesses in Europe that engage in ecommerce are much more successful than similar businesses that don’t sell online, according to research by eBay. Around 130,000 small … Read More
Global Marketing News – 15th October 2015 What online shoppers care about in Asia Pacific Research by Visa has revealed differing ecommerce concerns across the Asia Pacific region. The study found that in more developed ecommerce markets, such as Japan, … Read More
Global Marketing News – 12th October 2015 Ted Baker fuels global growth through ecommerce The clothing retailer Ted Baker has seen a staggering 64% increase in its ecommerce sales since it launched sites targeting Australia and Canada. This equated to … Read More
Global Marketing News – 7th October 2015 Google ordered to end monopoly on Android search in Russia The Russian anti-monopoly regulator has ordered Google to unbundle its search app from its Android operating system after being found guilty of “abusing … Read More
Global Marketing News – 5th October 2015 Entertainment wins digital eyeballs in Canada Entertainment websites are the most popular type of website for Canadian web users to visit at least once a week, according to research by Yahoo Canada. The … Read More
Global Marketing News – 30th September 2015 Personal data requests will hinder online success in Germany Two thirds of German internet users avoid using websites and online services if they ask for personal information, according to research by Bitkom. Germans … Read More
Global Marketing News – 28th September 2015 Facebook revealed as key channel for businesses in Africa New data from Facebook has revealed that the majority of users from key African online markets use the social network to interact with small-to-medium … Read More
Global Marketing News – 23rd September 2015 Baidu to leave the USA The Chinese search engine Baidu is considering leaving the US stock market in order to focus its attention purely on the Chinese market. Baidu first appeared on the … Read More
Global Marketing News – 18th September 2015 China excluded from Rocket Internet’s Asian expansion Rocket Internet has pledged to create a new business every three months in Asia, but is purposefully avoiding China. Rocket Internet is famous for helping to … Read More
Global marketing news – 15 September 2015 Yandex targets China to drive growth The Russian search engine Yandex has opened an office in Shanghai. It does npt plan to take on local giant Baidu in the Chinese search engine market … Read More
Global Marketing News – 11th September 2015 India and Indonesia targeted for Baidu expansion The Chinese search giant Baidu is looking to expand into India and Indonesia. Baidu has selected these countries due to their rapidly increasing smartphone populations, as … Read More
Global Marketing News – 8th September 2015 Naver and Kakao lock horns in South Korea mobile race The Korean internet giants Naver and Kakao are in fierce competition over the country’s mobile market. With more Koreans now using their mobiles … Read More
Global marketing news – 3 September 2015 Controversial new law will affect businesses targeting Russia The Russian government has introduced a controversial new law that requires all companies that handle Russian citizen’s personal data to physically store this data within … Read More
Global Marketing News – 1st September 2015 Google fights back against EU charges Google has filed a formal response to EU allegations of anti-competitive behaviours. Google stands accused of deploying tactics to boost the ranking of its own Google Shopping … Read More
Global Marketing News – 26th August 2015 TV series key to success in Chinese marketing Chinese companies are increasingly moving their marketing budgets from paid search advertising to content creation, with the creation of sponsored TV series and films becoming … Read More
