Webcertain blog

Digital marketing for global brands

Keep Up! Mobile Search Is Moving Fast In Asia-Pacific

The mobile search landscape is dynamic and fast-moving, meaning digital marketers need to regularly review and update mobile strategies in order to achieve the best results. This advice comes out of Adobe’s recent Digital Index Report into Mobile, with specific

What Global Marketers Can Learn From David Ogilvy 50 Years On

“As a private person, I have a passion for landscape, and I have never seen one improved by a billboard. (..) When I retire from Madison Avenue, I am going to start a secret society of masked vigilantes who will

Infographic: Global reach and value of languages online

This infographic by Common Sense Advisory contains some very interesting figures on the reach and value of multiple languages, thus highlighting which languages matter most in the global online space. Chinese, for instance, will connect you to 22.7% of all

London Olympics 2012: Missed opportunity in online advertising?

Whilst some of the big players like Coca-Cola, Visa, McDonalds etc. have truly taken the opportunities available via online media by the throat, I have got just one little nit to pick with the Marketing Team for the London Olympics.

Majestic SEO adds new languages to website

Following the launch of its new Keyword Checker Tool earlier this week, Majestic SEO has now launched its website in two new languages. Majestic’s web content is now available in French and German, with more languages expected to follow. French

Yandex faces Google role reversal in Turkey

Despite great efforts from Google, Yandex has stood firm as the undisputed market leader in Russia, holding 60% of search share in Europe’s largest internet market. Yandex’s success is largely attributed to its superior understanding and manipulation of the complex

Majestic SEO launches organic keyword checker tool

One thing that all good SEOs have in common is the accept that thorough data analysis is the foundation on which effective search engine strategies are built. Along the same lines, every good SEO strategist is aware that there is

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