Global Marketing News – 18th August 2015 Ecommerce sites damage profits with poor global user experience The latest version of the X-Border Payments Optimization Index has been published, assessing the user-friendliness of various cross-border ecommerce sites. It assessed international user-friendliness … Read More
Global Marketing News – 17th August 2015 Google gets reprieve in EU anti-trust case The EU has extended the deadline for Google to respond to anti-trust charges. Google stands accused of deploying tactics to boost the ranking of its own … Read More
Global marketing mews – 14 August 2015 Google competitor launches own news portal The French search engine Qwant, has launched a News portal. On the News homepage, users can see a grid of the hottest news topics. Clicking on a … Read More
Global Marketing News – 13th August 2015 Facebook launches Indian ecommerce website Facebook and the media agency GroupM have joined forces to launch a special ecommerce site for the Indian festival Raksha Bandhan. The website will be live between the … Read More
Following the extensive number of recent announcements from the Russian search engine, all Yandex.Direct users should be aware by now that some significant changes are coming to the auction format and ad ranking rules. However, it is one thing to … Read More
Global Marketing News – 12th August 2015 Social media is driving Australian growth overseas Australian businesses are embracing social media as a way to connect with overseas customers. Research by DHL has revealed that 75% of Australian exporters use social … Read More
Global Marketing News – 11st August 2015 Netflix embarks on aggressive global expansion The online TV company Netflix has announced that it will be launching in the Japanese market on 2nd September. Its launch in Japan will be its first … Read More
Global Marketing News – 10th August 2015 China deploys physical police force to censor tech companies The Chinese government has announced plans to deploy police officers to major Chinese tech firms, where they will enforce strict censorship laws. The government … Read More
Global Marketing News – 7th August 2015 Global retailer innovates with multi-platform campaign The video and ecommerce retailer QVC has launched in France with an integrated mix of ecommerce, mobile, TV and social platforms. QVC is an international distributor of … Read More
Global Marketing News – 6th August 2015 Global CEOs cite international expansion as key growth driver A study by KPMG has revealed that almost half of CEOs worldwide are planning to devote significant amounts of money to international expansion over … Read More
Global Marketing News – 5th August 2015 Google faces prosecution after defying French court Google has said that it will not be complying with an order issued by the French data privacy watchdog, the CNIL. Last month, the CNIL ordered … Read More
The Polish ecommerce market is booming and is one of the fastest growing within the European Union. Many large, western brands are already reaping the fruits of their investments in that region, however many other e-tailers are still at the … Read More
Global marketing news – 4 August 2015 New Italian law could change global internet rights Italy has published the final draft of its bill of rights for internet users. The Declaration of Internet Rights states that complete net neutrality is … Read More
The conversation around links has changed a lot in recent years; what hasn’t changed is that there still are conversations about links and they remain a crucial part of the digital marketing toolbox. Like everything in digital, there is a … Read More
Global marketing news – 3 August 2015 E-commerce gets easier in Russia with Yandex Delivery The Russian search giant Yandex has launched its own delivery service. Yandex.Delivery will help Moscow-based e-commerce stores deliver items to other regions in Russia. Delivery … Read More
