If you only have experience of social media in a typical Western country, your mind probably jumps to Facebook first, followed by maybe Instagram or Twitter. But social media looks very different in certain other countries. Some countries have their … Read More
This blog post was updated on 31 January 2023. The Japanese market is wealthy and digitally mature, making it very attractive to businesses wanting to expand internationally. However, the digital landscape of Japan is as unique as it is advanced, … Read More
Japan is one of the world’s biggest economies and one of the most technologically-advanced countries in the world. However, understanding how to develop an action plan for launching in Japan can be challenging due to its unique digital landscape, with … Read More
Japan is an attractive market for many global brands. With a population of 126 million people, high levels of internet penetration and an appetite for new products, it is easy to understand why. However, the Japanese culture is unique and … Read More
If you are only used to social media in your average Western country, you probably think of Facebook first, followed by maybe Twitter or Instagram. But that is not what social media looks like everywhere. There are some countries that … Read More
The latest edition of Webcertain Search And Social Report has just been published! It provides the most up-to-date internet penetration, search engine, social media and digital marketing stats and facts from 38 countries around the world. There are lots of … Read More
There are many SEO tactics and techniques that apply whether you’re targeting one country or 50. However, for every market, there are unique challenges and opportunities which require understanding and adaptation. This is particularly true for Japan, which has a … Read More
Search engine statistics are pretty elusive for Japan but there is light at the end of the tunnel! So what is the most popular search engine in Japan? Yahoo! Japan is very much powered by Google’s algorithm so I’d say … Read More
Yahoo Japan announced today at their Store Conference 2013 that they would remove fees from Yahoo Shopping and Yahoo Auctions services. According to the announcement, they are hoping to increase the number of merchants and the available products sold and … Read More
Keeping abreast of recent trends and developments can seem a monumental task thanks to the unprecedented circulation of information on the web these days. Therefore perhaps, it should not come as a surprise that searchers and content “distributors” alike have … Read More
Many SEOs would have heard the news of Google creating a patent known as the rank modifying spamming algorithm. For those who do not know what this is, it is a modification in the algorithm which will intend to identify … Read More
Rakuten, who is one of Japan’s biggest and most successful e-commerce companies announced that they invested US$100 million to Pinterest. In recent years, Rakuten has been aiming to replicate their success in Japan in the global market. They have aquired … Read More
Yahoo!, SoftBank and Alibaba Group jointly announced that they have reached an agreement on Alipay. Under the agreement, Alibaba Group will continue participating in Alipay’s future financial performance, including a future IPO or other liquidity events. The agreement structures the … Read More
Yahoo Japan announced that their year on year net profit rose 7.69% in last quarter (April-June) in advertising revenue. When Yahoo Japan decided to adopt Google’s technology in its web searches in last December, many expressed their concern that it … Read More
Yahoo Japan will run a Yahoo Point Campaign in March. During a month of March, all registered users (Yahoo ID is required) will gain Yahoo points every time they search. Members can use Yahoo points to pay for several services … Read More
