International students are a key part of any educational institution’s lifeblood, bringing fresh ideas, drive, ambition and cultural diversity. They can also help to fill course places and often pay higher fees than home students, giving vital funding to the … Read More
2020 was a challenging and disruptive year for the education sector. The global health crisis pushed universities to turn to an almost purely online strategy for student marketing, recruitment and enrolment. Following this pivotal shift to online enrolment, you may … Read More
Due to the pandemic of COVID-19, the education sector has been forced to change dramatically in the short space of months. This has involved a large shift towards online learning, making education providers’ online presence more important than ever. Whilst … Read More
One of the most common things people say when I ask them to post something on social media on behalf of a company is: “I don’t have anything to say.” My simple reply is: “I don’t believe you.” A more … Read More
In today’s digital age, it has never been more important for universities to have an online presence, especially on social media where so many prospective students are present and actively looking for information on their potential universities. In this blog … Read More
This blog post was updated on 2 July 2021. The majority of students are highly influenced by information they find online when choosing which university to study at. For this reason, it is vital that online PPC advertising plays an … Read More
Why is translation important in the education industry? The number of students studying abroad is rising worldwide, which means it has never been more important for universities to translate their websites into different languages to try to capture the attention … Read More
Over half a million university students from the Middle East study abroad each year, making it the second largest region in the world for students studying abroad (after China). The Middle Eastern countries all have ambitious plans for future development, … Read More
Since 2015, the number of South Korean students has grown each year, and a substantial proportion of these students want to study at overseas universities. According to the Korean Ministry of Education, 239,824 South Korean students left the country to … Read More
This blog post was updated on 20 December 2022. The flow of Chinese international students has slowed over the last three years due to the COVID-19 pandemic. Nevertheless, China is still the world’s largest source of international students and many … Read More
Many young people seek to study abroad, learn foreign languages and attend summer language schools. The idea of going to a foreign country, making friends with people from other countries and being immersed in another culture is an appealing and … Read More
