Global Marketing News – 11th November 2015 Snapchat hits 6 billion daily views The social app Snapchat has announced that pictures and videos on the app are now receiving a staggering 6 billion views a day. This is a massive … Read More
Global Marketing News – 10th November 2015 Sogou sues rival Baidu for patent infringement The Chinese internet company Sogou has sued its rival Baidu for patent infringement after accusing the latter of lifting elements from its input method editor (IME) … Read More
Global Marketing News – 9th November 2015 Google issues more detailed response to EU investigation Google has issued a more detailed response to the EU regarding the ongoing anti-trust investigation. Google stands accused of deploying tactics to boost the ranking … Read More
The Platform Programme – 6th November 2015 Facebook launches Shopping feed First up its Facebook, which has just launched a dedicated Shopping feed. The feed aggregates all shopping-related posts from Pages, making it easier for users to browse for products. … Read More
Global marketing news – 6 November 2015 Coc Coc takes on Google in Vietnam The Vietnamese internet company Coc Coc is pushing hard to take on Google in the country. Coc Coc is the second most popular web browser in … Read More
As with any social network there are plenty of tips and tricks to help utilise the platform to its best advantage. As a global marketer this becomes an essential thing to master with the increase of new potential audiences and … Read More
Global Marketing News – 5th November 2015 German internet users dislike mobile ads Mobile internet users in Germany do not like mobile ads, according to research by Nordlight Research. The majority, 65%, said they had a negative attitude towards mobile … Read More
Global Marketing News – 4th November 2015 Snapchat overtakes Twitter as second most popular social network in Norway Research by Ipsos has revealed the most popular social networks in Norway. Facebook is the most popular social network by far, with … Read More
Global Marketing News – 3rd November 2015 Education providers can capitalise on international online searches Google has just released data on internet searches related to international education. The data revealed that search queries about US universities were the most common, … Read More
Global Marketing News – 2nd November 2015 Global growth slows for leading social platforms Both Twitter and Line have seen big slowdowns in their user numbers. The micro-blogging site Twitter now has 307 million monthly active users, an increase of … Read More
Global Marketing News – 30th October 2015 Top global markets for luxury ecommerce revealed Research by Luxury Daily has revealed four of the top emerging markets for luxury ecommerce. The study pointed to India, Iran, Thailand and Poland as having … Read More
Global Marketing News – 29th October 2015 Google goes head to head with German publishers Google and German publishers have failed to reach an agreement regarding whether the search giant should pay publishers for content shown online, meaning that a … Read More
Global Marketing News – 28th October 2015 Yandex gives official response to Iran entry rumours A Yandex spokesperson has confirmed with Webcertain TV that the search engine is not planning to enter Iran. The Yandex Press Office commented on speculation … Read More
Global Marketing News – 27th October 2015 Comparison shopping sites trump brand sites in key European markets Research by Google has revealed comparison website trends in Central and Eastern Europe. The Consumer Barometer Survey found that internet users in Germany … Read More
Global Marketing News – 26th October 2015 TV ads more effective than online ads in Asia People in the Asia Pacific region trust TV adverts more than online video adverts, according to research by Nielsen. Looking across 12 Asia Pacific … Read More
