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Digital marketing for global brands

Top 5 most popular social platforms in China

Whenever you target an international market, it is important to properly research the platforms that your local target audience is using. This will help ensure that you focus your local marketing efforts in the right places, allowing you to properly … Read More

5 markets where TikTok is wildly popular

TikTok has exploded in popularity around the world ever since its international launch in 2017. The short-form video platform is currently available in over 150 markets and has over 1 billion active users. Yes, you read that right, over 1 … Read More

An introduction to SEO-localisation

SEO-localisation should be a key part of your SEO strategy if you are targeting multiple markets. The process involves finding local search terms relevant to the market you are targeting and inserting them into your webpage content. Although this concept … Read More

3 tips for digital marketing in Argentina

Argentina is an attractive prospect to many businesses looking to expand internationally, and there are several reasons why. The first reason is its size: it is a relatively large country, with a sizeable population, which means there will likely be … Read More

9 key steps for a successful international SEO strategy

Growing your business internationally involves, amongst other things, a lot of effort around expanding your international online presence. However, targeting multiple markets and expanding your website internationally can be both demanding and complex. So, how can you help your international … Read More

3 tips for digital marketing in the Netherlands

The Netherlands is an attractive prospect to many businesses looking to expand internationally, and there are several reasons why. The first reason is its digital maturity. As of November 2022, the Netherlands has a population of 17.2 million people. Of … Read More

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