Backlinks are an important SEO tool to improve rankings and visibility online, and having a good number of quality backlinks on your website is a sign to search engines that yours is a high-quality site. However, backlinks don’t always come … Read More
Global Marketing News – 29th September 2017 Google has announced drastic new changes to comply with the European Commission’s antitrust ruling; Google, Naver and Kakao have entered into fierce competition in South Korea; and research has found that shopping apps … Read More
The International Search Summit is taking place in the beautiful city of Barcelona on the 5th October 2017. Covering a wide range of international search marketing topics and challenges, the conference is highly recommended for marketers and SEOs managing international … Read More
Global Marketing News – 27th September 2017 Tencent has launched a new solution for US advertisers targeting a Chinese audience, Bing has made it possible for advertisers to manage ad extensions on an account level, and a report revealing the … Read More
Around 90% of time spent on mobile is spent in apps. With apps being such an important part of the mobile experience, it’s essential that your app gives your users a positive experience. If your app is targeting a foreign … Read More
Global Marketing News – 21st September 2017 The Turkish government wants to force international companies to pay taxes in the country, Google has offered to include competitors in its shopping section in an attempt to avoid further fines from the … Read More
Google is without a doubt the main search engine in English-speaking countries. Having said this, Bing, the web search engine owned and operated by Microsoft, is growing and growing. Bing’s market share in the US, UK and Canada has been … Read More
Global Marketing News – 15th September 2017 Google is rolling out support for AMP landing pages in search advertising campaigns, China has announced new rules regarding group chats, and comScore has published its annual whitepaper “The Global Mobile Report” for … Read More
Global Marketing News – 12th September 2017 Google has appealed against a massive antitrust fine from the EU, the Middle Eastern ecommerce giant Souq.com has acquired the ecommerce delivery marketplace Wing.ae, and Alipay has launched the capability to run mini … Read More
Mobile payments are getting more and more popular worldwide, and it is vital for businesses to offer mobile payment options when it comes to their international strategy. Mobile payments are transactions made or received on a mobile device, and there … Read More
Global Marketing News – 8th September 2017 WeChat has started beta testing a new advertising option, Google might face a fresh investigation from the European Commission, and Coca-Cola has announced that it wants to make India its third largest market … Read More
If your website is targeting multiple countries and has different content for each country, then it’s really important that when a user lands on your website, they end up with the content that’s intended for people in their location. This … Read More
Global Marketing News – 6th September 2017 Yelp has made its local search data available to advertisers, eMarketer has released a new report into the US mobile payments market, and short-form video is becoming an important part of digital marketing. … Read More
Global Marketing News – 5th September 2017 Facebook is rolling out its Watch video platform in the US, Google is launching an AdSense beta test to users, and ecommerce is experiencing a boom in Brazil. Visit Webcertain.tv to watch the full bulletin or to … Read More
The translation industry is huge: it is expected to reach a revenue of 37 billion dollars by 2018, and it is growing every year. Translation projects are however not straightforward: from knowing your translators, to getting familiar with the industry’s … Read More
