Global Marketing News – 21st September 2017 The Turkish government wants to force international companies to pay taxes in the country, Google has offered to include competitors in its shopping section in an attempt to avoid further fines from the … Read More
Google is without a doubt the main search engine in English-speaking countries. Having said this, Bing, the web search engine owned and operated by Microsoft, is growing and growing. Bing’s market share in the US, UK and Canada has been … Read More
Global Marketing News – 15th September 2017 Google is rolling out support for AMP landing pages in search advertising campaigns, China has announced new rules regarding group chats, and comScore has published its annual whitepaper “The Global Mobile Report” for … Read More
Global Marketing News – 12th September 2017 Google has appealed against a massive antitrust fine from the EU, the Middle Eastern ecommerce giant Souq.com has acquired the ecommerce delivery marketplace Wing.ae, and Alipay has launched the capability to run mini … Read More
Mobile payments are getting more and more popular worldwide, and it is vital for businesses to offer mobile payment options when it comes to their international strategy. Mobile payments are transactions made or received on a mobile device, and there … Read More
Global Marketing News – 8th September 2017 WeChat has started beta testing a new advertising option, Google might face a fresh investigation from the European Commission, and Coca-Cola has announced that it wants to make India its third largest market … Read More
If your website is targeting multiple countries and has different content for each country, then it’s really important that when a user lands on your website, they end up with the content that’s intended for people in their location. This … Read More
Global Marketing News – 6th September 2017 Yelp has made its local search data available to advertisers, eMarketer has released a new report into the US mobile payments market, and short-form video is becoming an important part of digital marketing. … Read More
Global Marketing News – 5th September 2017 Facebook is rolling out its Watch video platform in the US, Google is launching an AdSense beta test to users, and ecommerce is experiencing a boom in Brazil. Visit Webcertain.tv to watch the full bulletin or to … Read More
The translation industry is huge: it is expected to reach a revenue of 37 billion dollars by 2018, and it is growing every year. Translation projects are however not straightforward: from knowing your translators, to getting familiar with the industry’s … Read More
Global Marketing News – 4th September 2017 Microsoft and Amazon have signed a deal to allow their digital assistants to communicate with each other, the Danish B2C ecommerce market has seen impressive growth, and the Indian online grocery market is … Read More
Global Marketing News – 1st September 2017 Google has sent a proposed fix for its shopping service to the European Commission, Apple has announced that it is now accepting WeChat Pay as a payment method in China, and the European … Read More
An exciting announcement was made in mid-August by Yandex, Russia’s number one search engine. This search giant, which currently holds 60% market share in Russia (with Google lagging behind as the second most popular search engine) revealed an interesting new … Read More
There’s plenty of information online about SEO, but not all of it is reliable. Whilst some content is written by industry professionals who know what they’re talking about, some is written by amateurs who don’t know the facts. When educating … Read More
Global Marketing News – 31st August 2017 Google has doubled the number of sitelinks available to advertisers, Facebook is set to remove a number of its boosted post options, and research has found that social media advertising has a minimal … Read More
